Destination Branding | Touring Bus Wrap | Full Custom Wrap | Vinyl Wrapz Perth
A rolling billboard built to carry the flavours of the bush and the stories of Australia — one highway at a time.
There’s nothing more satisfying than helping a small business take its story to the road — especially when that story is as unique and passionate as Gourmet Camp Oven Experience.
For this job, we were asked to complete a full wrap on a Mitsubishi Rosa bus, used by the client as their mobile headquarters, tour vehicle, and brand ambassador rolled into one. This wasn’t a simple case of applying a logo and driving off — it was a complete transformation from a tired white bus into a vibrant, high-impact marketing tool that tells a story the moment it pulls into a campground, regional town, or festival.
The Gourmet Camp Oven Experience is exactly what it sounds like — a culinary adventure on the road. Founded by passionate cook and bushman Adrian, this business takes the humble camp oven and turns it into the centrepiece of an unforgettable outdoor dining experience.
With events hosted across regional WA, the Gourmet Camp Oven team needed a vehicle that could not only transport them but visually communicate the brand’s essence: traditional bush cooking with a gourmet twist, wrapped in Australian storytelling.
Their Mitsubishi Rosa bus does it all — and now it looks the part too.
The brief was simple but ambitious: create a full vehicle wrap that turns a 2008 Mitsubishi Rosa into a moving, eye-catching expression of the brand.
The client came to us with a rough mockup and ideas about including:
From there, our in-house design team refined and restructured the concept, balancing colour, contrast, readability, and flow across the bus’s curved panels, windows, vents, and hardware.
This was one of the most ambitious designs we’ve worked on for a single vehicle. Not because of the complexity of the graphics — but because of how much surface area we were dealing with, and how critical it was that every detail came together.
Our goal was to create something immersive, where every side of the bus tells a different piece of the Gourmet Camp Oven Experience story — from billowing smoke and flames, to the rugged metal of cast iron and the warmth of bush hospitality.
To ensure the wrap performed well in both visual impact and durability, especially with long-distance travel across WA, we used a combination of premium materials:
All in all, over 45 metres of material was used for this job — including extra for trimming and alignment.
This wasn’t just a “print and stick” job. Several additional touches helped take the final outcome to the next level:
Each element was mapped precisely before print — and again before install — to ensure every inch of the bus worked cohesively.
The Mitsubishi Rosa bus presented a few major challenges due to its age and condition.
At Vinyl Wrapz Perth, we don’t just install vinyl — we transform vehicles into rolling brand ambassadors.
When you work with us, you get:
When size, complexity, and quality matter — Vinyl Wrapz delivers.
For mobile businesses like Gourmet Camp Oven Experience, the vehicle is the brand. It’s the first thing guests see when they arrive. It’s how the business markets itself from town to town. It’s the Instagram post, the roadside attraction, the call-to-action.
A full wrap turns the entire vehicle into a visual marketing tool, offering:
In this case, the full wrap elevated a simple transport bus into a fully branded customer experience — before the food even hits the coals.
Get in touch with Vinyl Wrapz today to talk about your fleet — whether it’s 1 or 100 vehicles. We’ll create a wrap solution that works for your brand, your budget, and your timeline.